D for Dissemination of information

Dissemination of information

Revelation of selected information with the purpose of influencing community opinion. Receiving partial information results in a lack of knowledge of the whole reality in a particular situation. Favorably, balanced information would contribute to formulating one’s own way of thinking, instead of controlling society’s collective thinking.

Dissemination of information occurs from the traditional power-holders and planners to the community and in reverse. The society reveals its actual needs to them and the stakeholders as well let the community know of their plans and projects.

The flow of information from the side of the state/planners/developers could be either unrestricted and open or selected and deliberate with the purpose of influencing community opinion. Community groups that are aware of only a piece of the existing situation could then be manipulated so that interested actors reach effective results which serve their profit more that benefiting local society.

Balanced information could indirectly assist in healthier decision-making processes where all well-informed, concerned participants shape their view on the matter and finally propose critically according to their interests.


In a dichotomy of power relations, information can be used positively or negatively, and this may also be judged differently depending on who receives specific data and if there is a target or benefited receiver group. More and more, social media and virtual platforms have contributed to a faster and more precise dissemination of information, thus facilitating the formation of local movements. Facilitating the sharing of data has exposed much of what used to go previously unaccounted for. On one hand, in the political scene, it has triggered the loss of credibility of authorities and revealed corrupted practices within their associated networks. On the other hand, the accountability of sources must always be evaluated critically, for mainstream media has tended to share biased information.


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